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    Why CBD Works!

    By Meredith Rosenbluth, Navitas Organics Product Marketing Manager | August 8, 2019

    Why CBD Works

    You’ve heard the hype, the emphatic praise, and still you wonder: how does CBD work in the body?

    The short answer is that it nourishes our endocannabinoid system.

    Our what?

    That’s exactly how I reacted when I first investigated this topic a few months ago. So, here’s the long answer.

    The Endocannabinoid System
    It’s dumbfounding, but there’s a vital physiological system (like the digestive system, circulatory system, immune system, etc.) that has been helping our bodies function as long as we’ve had them, but that scientific researchers only discovered 25 years ago. That’s 1995! The same year that brought us Tickle Me Elmo, the “Macarena” and DVDs!

    I digress. This recently discovered system that helps regulate our bodies’ daily function is called the endocannabinoid system (ECS)—and is the reason why CBD is supportive to our health.

    The endocannabinoid system is made up of two main components: chemical compounds called cannabinoids and receptors that interact with them. These cannabinoids and receptors are located throughout the body—in the nervous system, gut, brain, spinal cord…pretty much anywhere you can imagine. When the receptors and cannabinoids bond, they create a reaction that helps maintain homeostasis (optimal balance) in the body.

    Sometimes your car needs oil to function well. Sometimes your soup needs more salt. Sometimes, to achieve balance, your body needs rest, or to be fed, or to sweat so you don’t overheat on the inside. All your body’s systems work in harmony with one another; the ECS helps make sure that happens. It assesses your body’s needs at every moment and helps regulate its most basic functions, including appetite, hormone secretion, sleep, energy, mood, digestion, immunity, stress, and pain. In short, it is responsible for keeping you in balance—which is vital in and of itself—and supports your other systems’ abilities to perform at their best.

    This is pretty magical in and of itself, if you ask me. The additionally magical thing is that sometimes, nutrients or compounds that our bodies produce on their own are also found in nature. This means that we can take them from nature and actively give them to our bodies to help them thrive! Just as we can feed our bodies important vitamins, minerals and probiotics from eating certain foods, we can extract cannabinoids (CBD) from the flowering buds of the hemp plant and use them to nourish our endocannabinoid system. This can be in the form of topical CBD balms, tinctures or CBD-enriched foods and beverages like Navitas Organics Superfood Shots with Hemp CBD.

    Why take CBD if my body produces cannabinoids naturally?
    While it may seem odd that we need to enrich our bodies with a compound that they already produce naturally, it is important to consider the stressors that we constantly negotiate as a byproduct of modern life: excessive sugar, processed foods, too much work and too little play, endless opportunities for comparison, addiction to technology, not enough sleep…I could go on and on (but don’t want to stress you out).

    Along with all of the amazing conveniences and advancements that the 21st century has brought, our lives are also arguably more stressful—and more out of balance—than ever before. If we value our own precious selves, our mental health and our physical health, then we must be proactive about taking care of them.

    As the main system that regulates the optimal balance and functioning of the body, your ECS needs your help. Thanks to the magic of nature and the superstar superfood hemp (which provides complete protein and omega-rich seeds in addition to CBD), we can actively nourish our ECS. Consuming CBD will help your body find resilience against the stressors of modern life and operate in the perfect harmony for which it’s built.

    Author Bio: Meredith is Navitas Organics’ Product and Education Specialist. The first Navitas product she ever purchased was Cacao Powder, with which she is still massively obsessed. A contemporary art museum educator in what now feels like a past life, Meredith is passionate about education and will talk your ear off about food, health, and mindfulness if you let her.